Don't miss out on our pre-launch clothing range. When they're gone they're gone!

What to wear, just got a whole lot easier.

We intentionally made the Bold range of clothing, simple and straightforward.
Not to mention, comfortable, stylish, durable, versatile and affordable. What a relief when things come together!
Like you, I know the dilemma of debating what to wear for the beach, or which clothes to take on holiday, or even when we’re just out with friends.  I want to make your clothes-buying decision so easy, you can do it in your sleep. In fact you’ll find the Bold range makes incredible sleepwear as well.

Step up Bamboo fabric - I know you’re gonna love it. 🙌

The choice really is simple; wear Bold or go naked.

What people like you, are saying about us...

You’ll regret missing out on this.
When they’re gone, they’re gone.

Coming Soon! The Bold Reversible collection

Having choices is good. Having 2 things when you’ve only had to pay for 1 is even better.

So here’s the deal. When you use a fabric like bamboo viscose, you gain multiple benefits. Namely, a durable, thermal-controlling, odour-reducing, crease-resistant, drape-holding garment that you can wear a number of times before you need to wash it again. 

Add to that, the Bold statements on both sides means when you do turn them inside-out, it looks like a new outfit anyway!

Two garments in one. Save money, save time on decision-making each day, and ultimately, because you wash them less, you might even be saving water. Now you’re being sustainable and you didn’t even know it! Is there no end to your talents?

The way forward is Reversible.

So, what’s so special about Bold clothing?

Seriously, you have to feel our clothes. The soft touch of bamboo viscose is amazing. This fabric has so many positive features you’ll wonder why you haven’t bought it sooner. 


If you can find clothing that’s as funky and sassy as these, we’re OK if you go and buy that instead. The fact is, at this moment in time, there’s nothing else like the Bold range of reversible, dresses and tees. We’ve made your choice easier; wear Bold or go naked. Be original, press the green button here:

Find out more


These dresses and tees don’t ever really look out of place. OK, so maybe don’t wear them for an interview, or a black tie dinner, but aside from that, these beauties are versatile enough to look amazing wherever you are, turn a few heads, and get compliments galore.

Find out more

Comfort & Durability

Who doesn’t want comfortable clothes! It’s the first box to tick when you try something on. If you don’t feel comfortable, you won’t look comfortable.

Our soft-to-the-touch fabric feels great against the skin, and its durability is proven after multiple washes, by retaining its shape and drape.

Find out more

Enjoy Lifetime Benefits when you pre-order Bold's exclusive launch Foundation packages

Don't miss out. Memberships are limited! Register your interest today to be to first to know when we launch.  Simply purchase one of our exclusive launch offers via or Kickstarter and you’ll receive exclusive lifetime benefits as a Bold Foundation Member. Here's a taste of what you can expect:

We’d love to hear from you.

Open map

We answer all professional questions, and the majority of personal ones.


Location & other stuff

Open map is a New Zealand Business registered under the name Bold Clothing & Headwear LTD. NZBN: 9429047741690

RD 44 Urenui, 4377
New Zealand

Fascinating stuff / The Bold AF Blogs

Subscribe now to receive our Blogs. I say Blogs, but to be honest they’re more like a random collection of thoughts and observations on my part. Having said that, I reckon you’ll learn something new whenever you read them. Subscribe and learn my friends, subscribe and learn...

Is bamboo clothing any good? The secret’s out...

Is bamboo clothing sustainable? The bamboo plant is extremely eco-friendly. It requires little to no water to grow...

“I love replacing my skate wear every 6 months”...said NO-ONE EVER

Clothes can be expensive. And when you need to replenish, it’s the same old brands restricting your choice, with the...

How to be popular - revealed...

I recently overheard someone say, well-behaved women rarely make history, which, at the time made me smile but then,...

Foreign bodies in the takeaway

  I’ve just seen on the news, the chef in my local Chinese restaurant has been arrested for jerking off in the Egg F...

Lies, damn lies and fitness trackers

I’ve had to rename my fitness tracker. It’s now called Offsake, which is short for “Oh-for-f*cks-sake”. I’m sure the...

Friends go in wardrobes...

I’ve come to the conclusion that your clothes should be like your friends. Now, just hear me out before you think I’...

I bet you’re guilty of this aswell...

I was reading something recently. That statement in itself, isn’t amazing, but wait...I have some good news to help ...

Sleepwear for women

We kinda know that between 7 and 9 hours sleep per night is recommended to function at a healthy level. A bad night’...

If you haven’t burst out your pants with excitement yet, I challenge you to read on...

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Don’t risk missing out.

It’s always best being first. Subscribe to receive our Launch updates along with our exclusive/deranged Blogs of which 35 to 50% were written with the aid of wine :)

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